Our purpose

We help people and
business achieve a happy life

What defines a happy life for you? Is it a spacious and cosy home, a luxurious office or a paradise-like vacation spot? At Hip Shing Hong, we redefine real estate development, transcending physical spaces to create happiness and fulfil dreams; it’s about embodying goodness and our passionate vision for making a positive impact on people's lives.

Established in 1948, Hip Shing Hong’s rich history intertwines with Hong Kong’s growth, nurturing families and businesses. Committed to fostering a thriving environment, we aim to pass on a better life to the next generation.

As one of Hong Kong’s reputable private real estate developers, Hip Shing Hong crafts homes that inspire belonging, offices that fulfil dreams, and accommodations that provide unforgettable experiences. With over 70 years of navigating in the real estate market, we adapt to the time, collaborating for sustainable development in a diverse, inclusive community.

Our dedication to craftsmanship and excellence originates from our love of life. Embracing the present and anticipating tomorrow define true happiness. Together, we believe in forging a path towards a brighter future.

Hip Shing Hong will work together with you to embrace growth.

Hip Shing Hong Madera Garden Club House for family gathering with pets friendly facilities
WHAT WE BELIEVE IN
Growing together
OUR MISSION
We strive to go a step further in crafting living and business spaces that people love.
OUR VISION
We aim to achieve sustainable development goals for our customers, teams and the broader community, fostering harmonious communities. 
OUR BRAND VALUES

We set clear goals to accomplish our mission and to achieve concerted results with our stakeholders.

We accomplish our adaption to changing times with our creativity and financial strengths.

Integrity is our golden principle. We base our strategy and decisions on thorough data analysis and discussions.

We are a committed, persistent, and conscientious team, upholding the spirit of unity to drive forward social harmony and sustainability together. We treasure creativity, embrace a growth mindset, and dismiss irrelevant distractions.

2024
2023
2021
2019
2018
2016
2015
2014
2013
2012
2010
2003
2002
2001
1997
1989
1986
1980
1977
1972
1958
1953
1951
1948
1927
MILESTONE
2024
Hotel Madera Hollywood is rated 9 out of 10 by travellers and awarded the "Traveller Review Award 2024" presented by Booking.com.
Hotel Madera Hollywood awarded as one of the “Top-Rated Hotel 2023” by Trip.com.
MILESTONE
2023
Launched community activities related to nature and health in the birthplace of Shau Kei Wan
Named second residential project in Shau Kei Wan, ORIA.
Fong Shu Fook Tong Foundation and Fong’s Family Foundation supported 600 charity projects globally.
MILESTONE
2021
Launched premium residential project Madera Garden in Ho Man Tin.
MILESTONE
2019
Opened Madera Yoga.
Awarded “15 Years Plus Caring Company Logo” by the Hong Kong Council of Social Service.
MILESTONE
2018
Completed Gravity in Kwun Tong to promote innovation in redefining industrial buildings.
Collaborated on H CODE, a Ginza-inspired commercial building.
MILESTONE
2016
Unveiled second boutique hotel, Hotel Madera Hollywood, in Central.
Completed large-scale private residential project, The Pavilia Hill.
MILESTONE
2015
Opened Genesis in Wong Chuk Hang.
Madera Cafe opened in Shau Kei Wan Main Street East.
MILESTONE
2014
Launched Le Riviera, a residential project in Shau Kei Wan.
MILESTONE
2013
Launched Office Plus, a serviced office brand, and The Collab, a multi-purpose event venue.
Jointly constructed Global Trade Square in Wong Chuk Hang.
MILESTONE
2012
Opened first boutique hotel, Hotel Madera Hong Kong, in Jordan.
MILESTONE
2010
Revitalised Goodview Industrial Building into commercial building Genesis in Wong Chuk Hang, promoting collaboration.
MILESTONE
2003
Moved headquarters to Kincheng Bank Building at 55 Des Voeux Road Central, now renamed Hip Shing Hong Centre.
MILESTONE
2002
Entered the serviced apartment business with Excellent Court, now Madera Residences.
MILESTONE
2001
Purchased Chongshan Mansion, now Hip Shing Hong Kowloon Centre.
MILESTONE
1997
Acquired Hang Shun Commercial Building, later renamed Hip Shing Hong Mongkok Plaza and now Office Plus @Prince Edward.
MILESTONE
1989
Announced privatisation plans to facilitate philanthropic projects.
MILESTONE
1986
Established Fong’s Family Foundation.
MILESTONE
1980
Redeveloped No. 33-35 Wong Chuk Hang Road into Goodview Industrial Building. Continued acquiring and investing in quality real estate projects.
MILESTONE
1977
Established Fong Shu Fook Tong Foundation, actively contributing to charitable causes and “giving back to society and those in need.”
MILESTONE
1972
Officially listed on the stock exchange at HK$1 per share.
Developed properties in Wellington Street and Lan Kwai Fong, including Hong Kong Industrial and Commercial Building.
MILESTONE
1958
Sold its first residential building, Kam Wah Building.
MILESTONE
1953
Acquired a 20,000-square feet plot at No. 33-35 Wong Chuk Hang, Aberdeen laying the foundation for the Lucky Rubber Manufacturing Company.
MILESTONE
1951
Became the largest exporter of cinnamon.
MILESTONE
1948
Established Hip Shing Hong at 6 Wing Wo Street, Central, focusing on reselling cinnamon and sesame imported from Mainland China to the United States.
MILESTONE
1927
Mr. Fong Shu Chuen founded Yee Tak Sesame Factory in Shau Kei Wan with his eldest son Dr. Henry Fong Yun Wah, importing and exporting sesame and cinnamon. Became a key player in the sesame seed export trade.
Our Awards
Age-Friendly Hong Kong Appreciation Scheme 2022 – Bronze Star Award
Awarded Unit: Hip Shing Hong (Holdings) Company Limited
Organiser: The Hong Kong Council of Social Service
15 Years Plus Caring Company Logo
Awarded Unit: Hip Shing Hong (Holdings) Company Limited
Organiser: Hong Kong Council of Social Service
Happy Organization Label Scheme 2022 – Happy Company 10 Logo
Awarded Unit: Hip Shing Hong (Holdings) Company Limited
Organiser: The Chinese Manufacturers’ Association of Hong Kong & Promoting Happiness Index Foundation
Happy Organization Label Scheme 2022 – Happy Company Logo
Awarded Unit: Madera Group
Organiser: The Chinese Manufacturers’ Association of Hong Kong & Promoting Happiness Index Foundation
Hong Kong Green Organisation Certificate
Awarded Unit: A number of properties under Hip Shing Hong (Holdings) Company Limited
Organiser: Environmental Campaign Committee
Happy Organization Label Scheme 2023 – Happy Company Logo
Awarded Unit: Madera Group
Organiser: The Chinese Manufacturers’ Association of Hong Kong & Promoting Happiness Index Foundation
Happy Company
Happy Organization Label Scheme 2023 – Happy Company 10+ Logo
Awarded Unit: Hip Shing Hong (Holdings) Company Limited
Organiser: The Chinese Manufacturers’ Association of Hong Kong & Promoting Happiness Index Foundation
15 Years Plus Caring Company Logo
Awarded Unit: Hip Shing Hong (Holdings) Company Limited
Organiser: Hong Kong Council of Social Service