Hip Shing Hong Organizes “Plant Our Future 2013”, Bringing Green Education to Kindergarten

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Hong Kong – 25 November, 2013 – Hip Shing Hong (HSH) has successfully held the “Plant Our Future 2013” activity at Hotel Madera Hong Kong today. “Plant Our Future” is HSH’s annual corporate social responsibility (CSR) event with the goal to support green education in the community through cultivating the habit of planting among our next generation.

The “Plant Our Future” activity was held at Hotel Madera Hong Kong in coordination with Cheerland Nursery School cum Kindergarten (Wan Chai). Nearly 50 children attended a planting workshop offered by Midorie Creation International Limited, our partnering organization, and learned about the value of planting. Together with HSH Green Committee volunteers, they built a green wall using pot plants. In support of the Government’s initiatives on food waste management, HSH Green Committee volunteers also hosted a food waste workshop, where children learned to identify food waste and how decomposed food waste can be better utilized in organic farming.

“‘Plant Our Future’ programme not only cultivates the habit of planting among children, but also promotes the value of food waste by transforming them into organic fertilizers through food waste decomposer. Getting the children involved in the waste reduction initiative at a young age can really impact the community by minimizing waste, reducing consumption and more importantly, changing the habit that would otherwise last a lifetime,” says Mr. Jonathan Fong, Assistant Project Manager of Hip Shing Hong. This education activity is meaningful particularly because it educates the children about redefining indoor environment by planting, which positively impact the continuity of property development.

“Plant Our Future” activity, initiated and organized by HSH Green Committee, was first launched in year 2011 at CRE Building, one of the HSH’s commercial properties. Since 2010, we established the “HSH Green Committee” to implement a set of green policies and purchasing policies, as well as to motivate our stakeholders to share our green mission. Our outstanding performance was widely recognized and accredited by different organizations including WWF, World Green Organization and CarbonCare Asia, to name a few.

About Hip Shing Hong (Holdings) Company Limited
Founded in 1948, Hip Shing Hong (Holdings) Company Limited (Hip Shing Hong) is an astute property developer and investor based in Hong Kong. Hip Shing Hong has actively developed, built and acquired a well-diversified portfolio of properties, which consists of commercial, residential, industrial, retail, hotel and serviced apartment in prime locations and has access to approximately 2 million sq. ft. of gross floor area.

As a responsible corporate citizen, Hip Shing Hong seeks to minimize the impact of our activities through active enforcement and established policies and management systems. We adopt green initiatives at all stages of our operations and are committed to promoting green living to staff and the community.

Media Enquiries:
Ms. Camille Lam
Public Relations Manager
Tel: +852 2978 3055
Email: camillelam@hshd.com.hk